Keith Prowse gets into gear at the Manchester Velodrome

KEITH Prowse has teamed up with the Manchester Velodrome to offer an exhilarating new experience on one of the world's fastest board tracks.
The hospitality provider is inviting teams of eight to 10 to learn the art of velodrome cycling, a unique chance to get in the saddle at the home… of British cycling.
Participants will be able to put their skills to the test on the track where their heroes have gone before, see their name and trial times on the big screen, and get a flavour of medal glory with a photo opportunity on the World Championship podium.
After the challenging one-hour taster session, a two-course buffet lunch will be served overlooking the track. Where dates coincide with GB training sessions, some lucky parties will also be able to watch the country's top cyclists in action.

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London racecourses confirm line-up for this summer's live music events

LONDON'S three Jockey Club Venues, Sandown Park, Epsom Downs and Kempton Park Racecourses, have confirmed their summer racing and live music line-ups.
Acts performing at Sandown Park Racecourse will be British rockers Madness, post Britpop band Travis and the universally acclaimed Happy Mondays.
Meanwhile, Epsom Downs Racecourse has revealed it will host… Bananarama, Tony Hadley, Mike and the Mechanics and the National Youth Jazz Orchestra as part of its Epsom Live! summer series.
Conor Maynard will be entertaining the crowds at Kempton Park Racecourse on September 14.

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Blue head to South Tyneside

BOYBAND Blue are to headline a free North East concert later this summer.
The chart-topping foursome will be performing live at Bents Park, South Shields on Sunday July 14.
The event, which forms part of the South Tyneside Summer Festival 2013, will feature all of the band's greatest hits.
It will also feature… a special appearance by British R&B group, The Honeyz, who rose to fame in the late 90s with hits such as Finally Found and The End of The Line.

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New purple guide launched

A NEW guide to help organisers find their way round legislation and guidelines covering events has been published by the Events Industry Forum.
The Purple Guide, written and produced by experts across the events industry and government, is designed to replace a document originally produced by the industry with the Health… & Safety Executive entitled 'HSG195 A guide to health, safety and welfare at music and similar events'.
Initially the new guide is being published in draft form online, with a view to gaining further input from the industry over the summer before it is finally completed towards the end of this year.
The draft, which covers a wide range of events, can be found on-line at www.thepurpleguide.co.uk

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The importance of social media for events

At Eventbrite, we are fascinated by the mechanics that drive social commerce. We carefully track sharing behaviour to help event organisers tap into a new world of distribution for their event.
As social networks continue to gain traction at incredible speeds, many event organisers are investing in building communities online, and… grasping for ways to measure the return on this investment. In 2010, Eventbrite was the first company to offer data in terms of the cold, hard cash benefits of 'sharing.'
Social media hardly invented word-of-mouth, but it provides a powerful accelerant and a means to measure its impact. This impact is what we call 'Social Commerce', which is the intersection of social media and eCommerce - where a 'Like' on Facebook leads to an incremental ticket sale, and where an online transaction can be traced back to a Tweet.
Eventbrite's Social Commerce reports reveals that every time someone shares information about a paid event on a social network, it drives additional revenue back to the event organiser, and additional page views of their event page.
We monitor social behaviour, in order to help conference organisers tap into this free and powerful promotional tool that turns consumers and attendees into mini promoters.
http://www.eventbrite.co.uk/l/conferences?ref=mainevent

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